Currently the talk is that it's been talked about in the past few WWE creative meetings related to arranging a full fledged heel play with John Cena a few months previous to his WrestleMania 28 match up against The Rock.
Vince McMahon is against this, an individual spoke up at a meeting and said, “Isn’t Cena already a heel when he’s out working with Rock?”
The WWE Champion spoke to Boston.com. Some highlights of that interview:
The Attitude Era vs. Now:
“The Attitude Era was when the fans became teens. The Attitude Era was really generation-specific. I’m not taking anything away from that — it was 18-to-35-year-old males, and now we’re a broader audience, really more like it was in the ’80s.”
WWE All Stars and Andre the Giant:
“The game is unreal. If you just look at the timeline; those people loved the WWE, and they are my age and a little bit older, and they are starting to have family, and all of those young kids are getting interested in the program. He (Andre the Giant) made such an impression on me. He is the one guy that I would have loved to show what I could do.”
