Photo courtesy: wwe.com
While WWE has shown good faith in CM Punk since last summer, there has been a lack of mainstream promotion for the WWE champion.
Everything tends to focus on John Cena (as it should), with big players like The Miz doing more leg work.
That isn't going to be the case any longer.
Question on Everybody's Mind: What took WWE so long to get behind Punk?
Our Take: As idiotic as this may sound, it's probably his look. Vince McMahon has a certain way that he wants his biggest stars to look. Punk has a unique style all his own, but it's definitely not the corporate look that Vinny Mac wants.
While most of WWE's efforts to promote someone mainstream don't often work due to poor pushes on Raw or SmackDown, Punk has built up enough clout over the last nine months to get a real shot to succeed.
source: bleacherreport.com